Trusted by 1,000+ sales teams across India
Real estate · Education · Financial services · Agencies · Manufacturing
Leads are leaking. Every week. From every side.
Four places your sales team quietly loses revenue — until Cratio closes each one.
Everything Indian sales teams need — in one CRM.
Six capabilities that ship together. No add-ons, no separate dialer, no third-party WhatsApp tool, no Zapier middleware.
Deep where it matters.
Four capabilities every CRM buyer weighs — done properly for Indian sales teams.
Catch every lead the moment it lands.
Native integrations with the portals your buyers fill forms on. Leads land in the CRM within seconds — no Zapier middleware, no DIY webhooks.
- 8+ Indian portals connected directly — IndiaMART, JustDial, 99acres, MagicBricks, Housing, TradeIndia, Facebook, your website
- Duplicate detection auto-merges repeat enquiries so no lead is counted twice
- Anything else plugs in via Zapier, Make, Pabbly, n8n or a REST webhook
Ship lead capture in hours — not weeks of developer time.
Every lead to the right rep, in seconds.
Pick a rule per source, per product, per zone. Set workload caps. SLA timers escalate cold leads to the manager before they die.
- Round-robin, weighted, territory, product or skill-based — choose per source
- Off-duty reps skipped, workload capped, manager alerts on SLA breach
- Full audit trail — prove which rep got which lead, and when
Run sales from your team's phone.
Cratio's Flutter app turns existing Android phones into a call centre. Every incoming, outgoing and missed SIM call is logged automatically.
- SIM call auto-log with duration, disposition and recording — no separate dialer
- One-tap WhatsApp from the lead record, plus offline-first sync when signal returns
- Optional cloud telephony connector for teams that already have one
Your team already has Android phones. That's all they need.
Follow-ups on autopilot.
Build a workflow in a visual canvas. Pick a trigger, chain WhatsApp templates, reminders and escalations. Ship in minutes, no developer needed.
- WhatsApp drip sequences and email cadences fire on stage change or SLA breach
- Reminders nudge reps before a lead cools; managers get alerted if nobody acts
- Workflows pause automatically the moment a lead replies — no spammy chases
From lead to won.
Four steps. Every touch instrumented. Nothing slips.
Capture
IndiaMART, Facebook, website, JustDial — leads land in Cratio within seconds of the form submit.
Distribute
Round-robin, territory, product, skill — leads go to the right rep's phone automatically.
Engage
SIM calls auto-log. Templates one tap away. Every touch threaded to the lead record.
Automate
SLA timers, drip sequences, manager escalations — set it up once, run it forever.
Numbers after the first 60 days.
Averages across onboarded Indian SMB cohorts in FY26.
Questions buyers ask before signing.
Can't find your answer? Write to hello@cratio.co.